Simple to complex

Hunt, the assembly and packing experts for medical devices and cosmetics sectors, found the demand for their services was growing in volume and diversity. A high growth business strategy was supported by a new identity and an integrated communications campaign tailored to the two different markets…

… The big idea for the advertising theme was to promote the wide capability of the business in a focused way, so as not to appear a ‘jack of all trades’. The ‘simple to complex’ slogan expressed the ‘can do’ spirit of the employees, who like to tackle any packaging problem, and this formed the core message of the new promotional campaign.

Communication mix Visual identity Exhibition Literature

www.huntdevelopments.co.uk