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Our communication solutions are anchored to your business strategy and are always built with clear purpose and defined objectives.
Case studies
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One of iMeta Technologies marketing initiatives has been to extend their presence amongst the UK’s ‘in-house’ software development community, with the ultimate aim of improving lead generation. Think Creative designed a digital marketing programme to attract developers to iMeta sponsored seminars in the Microsft Campus at Reading.
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The new visual identity for Logical Networks was created primarily to provide a feeling of confidence to customers in charge of super critical IT infrastructure programmes in financial institutions.
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Think Creative's rebranding solution was led by a new range name 'Xstream' which was implemented across all vendor and distributor collateral, from data sheets to direct mail in five major countries in Western Europe.
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Direct Debit Experts
The launch of four key products in quick succession caused a major shift in the strategic thinking of the Access Europe board.
A need to change the way the market perceived the business, from a one-product supplier to a dynamic, innovative and versatile partner, offering a suite of e-financial solutions to a myriad of commercial problems.
Think Creative’s contribution to this strategy was crucial; to the new products and the newly shaped business. We advised the client on their corporate rebranding, in parallel with developing four new product identities and an integrated marketing comm-unications programme.
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Our objective was to develop a communication strategy that would be relevant, differentiated and sustainable. So we based the graphical theme on the core HP proposition of unleashing your imagination with HP products. The consistent use of strong colours distinguished the communication material from other divisions of HP. A series of marketing intiatives was also developed based on the theme to incentivise resellers throughout Europe.
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With the growth of the internet and e-commerce processes, network security is still a hot issue. Solution resellers want more than a product vendor, they need a technology-savvy, supportive partner such as Allasso. We were asked to look at repositioning the company and to communicate to new resellers the benefits that Allasso's existing 2,000 resellers get from their partnership with the business.
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Farncombe is a leading media consultancy benefitting from the accelerating growth of digital TV technology.They asked Think to help them build a community of like minded experts to share the latest thinking from Farncombe and the wider industry.
Think designed a quarterly e-newsletter with up-to-date industry news and in-depth articles, many relating to international conferences that Farncombe and the recepients attended. This maintained Farncombe in the forefront of prospects' minds and encouraged further dialogue on areas of interest.
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