Our services

Sub & product branding

We help create sub-brands and product identities that feel distinctive, useful and easy to understand. That might mean naming, visual identity, messaging, packaging, campaign assets, digital design or a clearer system for how everything relates back to the parent brand.

Two glass jars of Archibald's chutney

Give every part of your brand a clear place

As organisations grow, new products, services, campaigns and sub-brands often need their own identity, while still feeling connected to the wider brand. The aim is to give each offer enough personality to stand on its own, without creating confusion or weakening the bigger brand.

a light background with the great hall written in gold

Brand architecture

When you have multiple products, services or sub-brands, the structure matters. We can help define how everything connects, what should sit under the parent brand, what needs its own identity and how each part should be named, presented and understood. This gives your organisation a clearer system for growth, so new offers feel joined up rather than bolted on.

Hazeley logo diagram
Three information cards with alternating student images on orange background
Four triangular shaped card game boxes in a row
Collection of Luma Financial Planning social media graphics and promotional content

Packaging design

For product-led brands, packaging is often where the sub-brand becomes real. We can design packaging systems that make products feel distinctive, consistent and commercially ready, from labels and boxes to sleeves, wraps, inserts and product ranges. We can also prepare artwork for print and help make sure the final packaging feels aligned with the wider brand.

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